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Bazaarvoice in the News

   
InternetRetailer 7/31/08
Sharing stories boosts Mother’s Day sales on Philosophy.com

Visitors who engaged a new promotional feature called Customer Stories on cosmetics brand site Philosophy.com stayed on the site longer and bought more in a recent promotion testing the new tool.

   
MrWeb 7/31/08
Bazaarvoice ‘Stories’ to Provide Insights

In the US, word of mouth (WOM) specialist Bazaarvoice has launched a new platform to allow companies to connect with customers on their eCommerce web sites.

   
CRM 7/29/08
Let Me Tell You a Story

A new product from Bazaarvoice elevates the engagement of user-generated content through customer storytelling.

   
BizReport 7/28/08
Bazaarvoice's 'Stories' extends consumer engagement

The human race has always told stories, and the online generation is taking theirs to the Internet in many forms. Bazaarvoice has launched a new product that extends online storytelling and merges it with marketing to give new strength to word of mouth.

   
MarketWatch 7/28/08
Bazaarvoice Introduces Bazaarvoice Stories(TM) to Help Companies Increase Customer Engagement

Companies can now empower their customers to share their experiences and passion for a product, service, or brand in order to build engagement and loyalty - and attract new customers.

   
Mediapost 7/28/08
Bazaarvoice Stories: Drafting UGC To Boost Site Traffic, Sales

Bazaarvoice has launched Bazaarvoice Stories, its latest product aimed at helping advertisers boost Web site traffic and drive sales through user-generated content (UGC).

   
DM News 7/28/08
Semantic technology increases value of online reviews

A new wave of Internet start-ups intends to make life easier for the online consumer.

   
ClickZ 7/28/08
Bazaarvoice Makes Brand Ad Play with 'Stories' Product

Bazaarvoice has upped the ante in an appeal to branding-oriented advertisers.

   
GrokDotCom 7/22/08
Paris Hilton, Yes, Paris Hilton

Check out this Paris Hilton Celebrity Review.

   
Brandweek 7/21/08
Case Study: Viral Marketing Gets Philosophical

Bazaarvoice Stories helps philosophy drive site traffic and longer time on site.

   
Grokdotcom 7/17/08
4 Principles of Walmart.com Merchandising Exposed

Raul Vasquez, President and CEO of Walmart.com, shared some meaty details about his team’s continuous optimization efforts.

   
ClickZ 7/15/08
L.L. Bean added Bazaarvoice Ratings & Reviews.

Within a week, Web site visitors submitted over 13,000 reviews to the retailer's site.

   
Internet Retailer 7/10/08
Sally Beauty Supply prepares for first big e-commerce holiday season

The upcoming holiday shopping season will be a special one for cosmetics retail chain Sally Beauty Supply—its first with a full-blown e-commerce site, complete with customer reviews.

   
Internet Retailer 7/8/08
Rob Schmults Joins Bazaarvoice Advisory Board

Bazaaarvoice engages former GSI Commerce executive to provide strategic guidance on social commerce technology and strategic services

   
Precision Marketing 7/7/08
Halfords embraces Web 2.0

Halfords, the car accessories and travel products retailer, is aiming to boost sales across its online and retail portfolio by adding facilities for user generated content to its website.

   
U Talk Marketing 7/4/08
Halfords launches online UGC

Halfords is using its customers’ voices to encourage brand loyalty and to help it more deeply engage with its customer base.

   
Retail Bulletin 7/4/08
Halfords successfully launches customer ratings and reviews online

Social commerce company Bazaarvoice has implemented Ratings & Reviews and its 'customer to customer help desk' product Ask & Answer.

   
Marketing Services Talk 7/4/08
Halfords launches online ratings and reviews

Car and travel specialist Halfords has launched customer ratings and reviews on its website; improving the consumer shopping experience and driving sales online and across its 435 stores.

   
Retail Week 7/4/08
Halfords adds shopper Q&A function online

Halfords is letting customers ask product questions and answer each other's on its web site.

   
BizReport 7/3/08
Borders.com brings bookstore buzz to Internet

The demand for authentic and user-generated reviews is hard to ignore and that’s just one reason Borders.com has rolled out a ratings and review function on its new ecommerce site.

   
DMNews 7/1/08
Borders adds talk to its site

Borders.com announced this week it had selected Bazaarvoice, a provider of social commerce applications, to provide user ratings and reviews and other programs to its new e-commerce Web site.

   
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