Bazaarvoice and MarketLive Partner to Offer Social Commerce Solutions That Drive Measurable Results

Seamless Integration of Bazaarvoice Ratings & ReviewsT with MarketLive's Commerce Platform Enhances the Online Shopping Experience and Drives Sales

Austin, TX – June 18, 2007 – Bazaarvoice Inc., the market and technology leader in hosted social commerce applications, and MarketLive Inc., the leading global e-commerce application platform and services provider for retailers, today announced the integration of Bazaarvoice’s best-in-class ratings and reviews solution with the MarketLive® E-Commerce Platform. MarketLive clients can now rapidly add Bazaarvoice’s ratings and reviews technology to their e-commerce sites in order to improve the online shopping experience and help consumers make more informed and rewarding purchase decisionsew, fully-integrated offering provides a fast, easy way for businesses to facilitate and learn from online customer-to-customer conversations in order to boost purchase conversion, average order value, and customer loyalty.

The turnkey integration of the Bazaarvoice platform with the MarketLive E-Commerce platform is a streamlined process. On average, Bazaarvoice can be deployed with MarketLive clients in less than 20 total client IT hours. The Bazaarvoice solution is highly customizable to blend seamlessly with the retailer’s brand, and the deployment period is typically less than 30 days from start to finish.

“Bazaarvoice gives us a full range of tools for leveraging user-generated review content in our online and offline marketing initiatives,” said Don Zeidler, Director of E-commerce at Burpee. Burpee is the largest, most progressive seed company in America and relies upon Bazaarvoice and MarketLive to bring customer ratings and reviews to www.burpee.com. "After implementing ratings and reviews from Bazaarvoice, we’ve seen a marked increase in both customer involvement and product sales. Not only does Bazaarvoice offer a great product, their services team continues to help us maximize our investment.”

“Our new MarketLive Performance Index demonstrates that customer reviews can translate into a 26 percent revenue increase for e-tailers,” said Ken Burke, Founder and Chief Evangelist for MarketLive. “By partnering with Bazaarvoice, we can offer our customers the industry’s most comprehensive ratings and reviews solution to help drive customer engagement and boost sales. By integrating Bazaarvoice solutions into the MarketLive E-commerce platform, we are able to offer our leading retail clients best-in-breed services that put the customer voice at the center of the e-commerce experience.”

Bazaarvoice provides a risk-free way to incorporate ratings and reviews into the e-commerce experience through the industry’s most customizable technology, reliable and accurate content moderation, and seamless integration with over 30 leading e-commerce partners. Bazaarvoice amplifies the business impact of ratings and reviews through advanced analytics and client-branded content syndication to the world’s largest comparison shopping sites, increasing search engine visibility and improving overall traffic. The solution delivers retail clients:

• Completely Customizable Implementation: A fully customizable white label solution that blends seamlessly with the retailer’s brand and customer experience. Custom integration is available with over 30 e-commerce leaders in site search and navigation, email marketing, and personalization and recommendations.
• Industry’s Most Advanced Analytics: Actionable analysis of review content and trends drives greater impact from word of mouth.
• Dedicated Client Services: Personalized account management and support combined with continual development of new promotional techniques and best practices.
• Open Syndication Platform: Extend the business impact of customer-to-customer conversations by displaying review content across the Bazaarvoice syndication network of shopping comparison sites, such as MSN, Shop.com, and PriceRunner.com to attract new customers.

“Consumers have always turned to each other for advice about products, and the ability to capture these conversations online drives sales and enhances customer satisfaction and loyalty,” said Brett Hurt, founder and CEO of Bazaarvoice. “This turnkey solution allows retailers to rapidly add highly customizable ratings and reviews on their site - in a matter of weeks. We look forward to working closely with MarketLive, as a highly respected e-commerce platform, and their many top-tier clients.”

About MarketLive
Since 1995, MarketLive, Inc. (www.marketlive.com) has provided enterprise-class e-commerce retail technology and services that help fast-growing companies successfully sell goods and services online. Designed to meet the unique requirements of catalogers, retailers, direct marketers, and manufacturers, the extensible MarketLive® platform and MarketLive's best practices-based Intelligent Selling® methodology enable merchants to enhance their customers' experience online while dramatically improving acquisition, conversion, and retention rates. The MarketLive platform is the most retail-targeted, fully featured, customizable e-commerce solution on the market today. MarketLive powers some of the most successful retail Web sites, including Frontgate, Garnet Hill, Norm Thompson, Stride Rite, and Trek.

About Bazaarvoice
Bazaarvoice offers outsourced technology, services, analytics, and expertise to help companies enhance the online shopping experience with social commerce applications that drive sales. Bazaarvoice Ratings & Reviews and Ask & Answer deliver immediate success by minimizing implementation risk and maximizing the strategic impact of user-generated review content through complete customization, deep integration, community management, advanced analytics, search engine optimization, and syndication across the Web and to offline channels.

Bazaarvoice was named a Red Herring Top 100 company in 2006 and received the 2006 ClickZ Marketing Innovation of the Year award. Bazaarvoice currently serves over 90 eCommerce leaders including Bass Pro Shops, Dell, Macy’s, Overstock.com, PETCO, QVC, Sears, and ZipRealty. The company has headquarters in Austin, TX and offices in London, UK. For more information, please visit the company’s Web site at www.bazaarvoice.com or email .

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